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Follow My Lead – Distribution and Re-branding

Follow My Lead – Distribution and Re-branding

At times it may be most useful for an organisation/institute/community to introduce or distribute Follow My Lead as a resource branded by DVSM. Electronic distribution of Follow My Lead can be immediate and unlimited. 

At other times, depending on the culture of the organisation, it may be more influential for an organisation/institute/community to re-brand Follow My Lead in colours or styles of their own.

 

 

 

 

 


Print distribution of Follow My Lead

What are the three simple steps for print distribution of Follow My Lead?

  1. Seek approval from DVSM by completing an application form. This will include a simple explanation of what led you to make this decision, where you intend to distribute the resource, the overall distribution size/reach, and agreement to the Terms and Conditions
  2. DVSM will supply the print ready version with instructions supplied, and also an eCopy version
  3. Self manage print run, distribution and communication to your employees/members.

 


Re-branding Follow My Lead

What does re-branding Follow My Lead include?

The following components can be changed in the re-branding:

  • Style of front and back cover
  • Use of your organisations colour, design and layout of each page from any of the design options available
  • Inserting your logo on the back cover (next to your logo will say the organisation name as ‘Distribution Sponsor XXXX’).

The following components cannot be changed in the re-branding:

  • Additional text or changes to text or text order (throughout including front and back cover)
  • Allocation of text per page (text is deliberately grouped with intentional page breaks)
  • Concentric map of complexity
  • Acknowledgement, thanks and copyright as well as hyperlink to Insight Exchange (in back cover).

Under no circumstances can a purchase fee be applied to Follow My Lead as this resource has been designed to be free for any and all readers to remove access barriers.

An eCopy of the re-branded design will be hosted in the Follow My Lead collection on www.insightexchange.net

What is the cost of re-branding?

Re-branding is free. In order to reach communities as broadly and deeply as possible, DVSM Sightlines team works in a way to remove all cost barriers wherever possible. We are covering the cost in kind to produce the re-branded resource for you.

What is the cost of printing Follow My Lead?

As part of your organisations commitment to social change the cost for any print run, distribution and related communication rests with your organisation.
DVSM does not supply or re-sell print copies. To support your decision about quantity we have provided estimated print costs (based on the average of three quotes) which are tabled below:

QuantityCost estimate (excluding GST)Unit cost (excluding GST)
50$576.23$11.52
100$894.72$8.95
200$1,651.81$8.26
300$2,299.84$7.67
500$3,095.43$6.19
1,000$4,210.11$4.21
5,000$7,272.55$1.45
10,000$12,187.33$1.22
20,000$21,602.11$1.08

What are the five simple steps for re-branding Follow My Lead?

  1. Seek approval from DVSM by completing an application form. This will include a simple explanation of what led you to make this decision, where you intend to distribute the resource, the overall distribution size/reach, and agreement to the Terms and Conditions
  2. Select a design example from the suite of designs
  3. Supply the branding colours and logo to DVSM
  4. Receive, review and confirm the re-branding version for approval. DVSM will supply the print ready version with instructions supplied, and also an eCopy version
  5. Self manage print run, distribution and communication to your employees/members.

Over time DVSM would welcome hearing about and learning from your efforts and any feedback which will improve the experience for future collaborators.

 


To support our efforts to build awareness and improve responses to violence your donations are very welcomed through our Donate Funds page. DVSM is a registered charity (ABN: 26-165-400-635), therefore all donations over $2 are tax deductible. A receipt will be emailed to you. Donation of funds is not a requirement for participation in the Follow My Lead re-branding initiative and we welcome your engagement.